First Responders get 10% off.

Thank you to all of our first responders who keep our communities safe and help us sleep soundly at night. Verify your eligibility now to save 10% on your order.

Verify Eligibility

Once verified, you’ll be emailed a coupon for 10% off.

Who is eligible?

All US first responders and emergency personnel — including law enforcement, EMTs, paramedics, and firefighters.

Frequently asked questions.

How do I verify my first responder eligibility?

Click the “Verify Eligibility” button and follow the prompts to complete your verification. In some cases, additional documentation is required. To ensure a speedy verification, please make sure to enter your first and last name on the form as it appears on your first responder document. If your last name has changed since your first responder document was issued, please upload a government-issued document along with your first responder document that shows your current last name.

How long does it take to get verified?

If not instantly verified, you will be contacted via email in less than 20 minutes with your eligibility status.

What happens when I verify my status?

Once you are verified, you will receive a single-use promo code to copy and paste into your shopping cart at checkout.

Is the first responder discount eligible for retroactive orders?

Unfortunately, the first responder discount is not eligible for retroactive orders.

How do I know you won't sell or share my ID and information?

This is something Purple takes extremely seriously. We only use your information to confirm your eligibility. We do not rent your information. We do not sell your information. We partner with SheerID for verification of eligibility and SheerID does not store documents or images uploaded to their system. Click here to read SheerID’s full privacy policy.

*Our first responder discount offer is valid online at and at participating retail stores. Proper identification must be shown. The code is valid for one-time use online, or card must be presented in-store at checkout. Valid on full-price merchandise only. Cannot be combined with any other offer. Purple reserves the right to change or cancel this promotion at any time. No price adjustments will be made on previous purchases. Purchases made with this offer are not eligible for future price adjustments. Discount applies to merchandise only and not shipping & handling, taxes, or packaging.

We love our local heroes! Thank you.

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